Liberr App

We developed the full brand for Liberr, a digital platform designed to connect users with trusted in-home service providers—quickly, easily, and securely. From initial concept to execution, we developed the brand strategy, naming, visual identity, and digital ecosystem.

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The name Liberr is inspired by the Spanish word libertad (freedom), reflecting the brand’s core promise: the freedom to choose, to earn, and to grow. The icon symbolizes a person stepping into opportunity—representing both the service provider and the user, in motion and in control.

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Our work included the onboarding experience, brand communication tone, copywriting, advertising assets, motion graphics, and a digital performance strategy tailored for launch and growth. We also designed the Liberr credit cards (associated with mastercard), ensuring the physical expression of the brand matched its digital presence—clean, modern, and full of purpose.

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Liberr is more than an app; it’s a movement toward empowerment, independence, and human connection through technology.